Thanks to digital platforms, the whole concept of marketing has changed drastically. Today, running a viral campaign is much more effective and cost-friendly than having a billboard on the highway. Evert online marketing campaign needs the power of SEO. If you are not sure of where to start with your website, hiring a SEO agency Singapore is a wise step. Here are the questions you need to ask before taking the final call.
- What’s your plan? The concept of “one-size-fits-all” doesn’t work in SEO. When you talk to marketing firms, ask them about the tailored solutions they can provide for your business. This also helps in understanding their experience better.
- How quick can I expect results? SEO is a scalable and organic process, which requires time. Steer clear of companies that promise to change things for your brand in a month. Ideally, it can take anywhere between three to six months, depending on other factors.
- Do you use white-hat SEO techniques? Well, many agencies will try to convince you otherwise, but white-hat SEO is a must for genuine results. Look for agencies that have a reputation for the same and ask for references if required.
Lastly, do get an estimate in advance. This just helps in planning the campaign, especially if you intend to hire another firm for PPC and other marketing tasks. Also, know the team that’s working on your project, and always get fortnightly reports, so as to track the growth of your website in a realistic way.